Month: November 2018

Categories
Technology

4 Things to Know about Finding Hackers with Reverse IP Lookup

Reverse IP lookup services are helpful for you to use when you are trying to find hackers or suspicious people who come tо your website. You might never know if people are coming to your site to steal information, and you might need to see who these people are. The reverse IP lookup tool can be used quickly when you have a question about an IP address you saw come across your site, and you can use the tool to repel anyone who has been coming to your site to find business intelligence.

1. Tracking Hackers

You can track hackers who have come to your site because they have left you a few pieces of information that could be useful. You might find that some other company is coming to your site to learn about you, and you can track them back to their own site or IP. You need to know who these people are because they need to be tracked for future if they ever try to come back. You need that information if data is stolen, or you need to send cease and desist letters to companies that are stealing your information.

2. The Design of the Program

The design of the program is such that you can copy and paste anything that you want, and you can get instant information on that IP. You could have the information shared through your site, or you could copy and paste the results that you get. You could share that information with the people in your office, or you could use this information when you are working with a security company.

3. How Long Does The Search Take?

The search that you do will help you get instant results for the IP that you have found on your site. You might need to make changes to the way that you handle security, or you could use the program simply to see why suspicious traffic is coming to your site. This reverse lookup can give you very detailed information, but there are times when you will not get as much information as you would like.

4. Share the Reverse IP Lookup

Tell your friends and family about the reverse IP lookup tool if they need to do some checking of their own. They can go to this site at any time to find what they need, and they can send the information that they get to anyone that they want. The tool is very powerful, and it can change the way that you manage your business or your website. You will find that you can use the reverse lookup when you are looking over results for traffic on your site, or you can take a look at ways that you can stop hackers from coming to your site. Start blocking people who should not be there and you will find that your security improves because you have not had to wait for a real security breach to occur on your site before checking.

Categories
Programming

What are your rights under HIPAA?

Many patients understand Health Insurance Portability and Accountability Act of 1996 (most commonly known as HIPAA) as a piece of legislation that protects their healthcare data from unauthorized access. However, what a lot of people don’t understand is that HIPAA also gives the patient the right to access their own healthcare information. The Act also gives you the right to govern who accesses your information, correct any details you that you believe are inaccurate and know who has accessed the data in the past.

Sadly, despite this, around three in ten individuals were not aware of their right to access their health information or simply did not believe they had the right to do so. A further four in ten had not ever seen their health information, likely because they did not know how to request the information. Despite this, 80{b96076133fe2223c8d05470fe9428b3312879515b4c32f98bade61cbd4879fe1} of people who did access their health records thought it was a beneficial exercise. HIPAA is a complex document, and healthcare professionals receive extensive training on how to interpret and apply it. The vast majority of the public will not have the same level of understanding, but here we set out to inform you of your rights as a patient under HIPAA.

Accessing your healthcare information

Accessing health information can be as simple as putting your request into writing and paying any associated costs (though the OCR encourages healthcare professionals to provide the documents for free, some will still charge for the costs of copying and postage). Unless there is a complication, the healthcare information should be with you within thirty days of the original request.

It is important to note that you cannot be denied access to your healthcare information if you have outstanding bills: your right to access takes precedence over any debts.

You should be offered access to your healthcare data in either electronic or hard-copy format, whichever works best for you. If you opt for an electronic format, you can have the data sent to a mobile device of your choosing, as well as any caretakers, friends, or family members. We strongly recommend that you encrypt or otherwise protect all healthcare data requested in electronic format.

Correcting Errors

If, after accessing your health information, you realize that there’s an error on your record you may request that changes are made to the document. This can be to change the error, remove any incorrect information or to add in the information you believe has been incorrectly omitted.

The healthcare provider must agree on the changes, but even if there is a disagreement you can still have your proposed amendments noted on the file. Documents should be updated within 60 days of the request.

Who has accessed your data?

Under HIPAA, your health data is protected by law and should only be accessed by relevant healthcare professionals or other authorized individuals. However, there are some scenarios in which your health data is disclosed to individuals not directly related to your care (for example, for tracking disease outbreaks).  You may request to see who has accessed the documents and find out how your information has been used.

Categories
Technology

Tips on How a Blog Can Help Improve Your Online Reputation

Businesses are made by their reputation. For any business whether big or small, a good reputation is of utmost importance. An excellent online reputation attracts more business, promotes higher sales and lures customers to work with your company. On the other hand, a bad reputation can lower your sales and affect your business adversely.

You might have spent a million bucks in creating your brand, but without proper brand protection, it can all be for nothing. As a business owner, you must be aware that social media platforms are one of the best mediums to manage reputation but many do not know that you can cash on a well-maintained business blog as well to enhance and strengthen your brand’s online reputation. If you are thinking about how it’s possible then below are some points from digital marketing agencies that prove how smartly you can use blogs to aid better ORM for your brand.

Perfect Place for Communication

Blogs are the most ideal approach to share your opinions, thoughts and experiences. Blog posts are a reflection of your thoughts and personality giving readers the opportunity to know more about you, your business, and your brand. It tells them who you are, what you hope to achieve, and what you have to offer, among other things. In addition to this, it enables users to stop by your blog along with other social media platforms. A blog also helps to interact with users in the comments sections and acts as one of the best ways to deal with the negative feedback of users.

Target Groups in a Better Way

If you have a good grasp of your audience sensibilities and their interests, you’ll be better able to tailor your blog posts accordingly. A blog can be used to target the right audience at the right time to build more and more online reputation. It’s important to target the correct group according to the content. For this, you need to know your audience well and you can always hire web marketing agencies to help you out. The agencies apply various methods and use the metrics to get the audience insights helping you write better blog posts which increase engagement and work towards improving your online reputation.

Ensure the Quality of Content is Good

When you’re managing your reputation online through a blog, the content is a very important consideration. Your blog post is of high quality if: it is well-written, unique, relevant to the needs of the targeted audience, highly informative, effectively engages the target audience and contains fresh and up-to-date information. If your blog posts are always of high quality, there’s a good chance the readers will share it with others, thus helping you promote your blog for free. When your blog’s popularity increases, your SERPs will likely increase as well leading to significant growth of your business.

Manage the Blogs Properly

Managing the blogs is of utmost importance as poor management of blog could prove to be more damaging than the complete absence of it. The blog must be well managed by effectively dealing with the all the sides of it completely. You need to map out the frequency, that is, should you post daily or thrice in a week. Next is the variation, if you often write on similar topics you need to mix things up a little. Don’t forget to include news and current events in your blog posts.

You should never underestimate the power of a business blog especially when you’re looking for effective ways of giving your online reputation management strategy a boost. A blog can effectively enhance your online reputation, both in terms of getting better SERP rankings and earning the appreciation and loyalty of your target market. If you want to get more info on this, then get in touch with web marketing and web development services company.

Categories
SEO

Why do we all need SEO to sustain online presence?

Imagine having your website and not being able to generate a reach for it. It would be quite frustrating and all the effort that was put into it goes un-noticed. Search Engine Optimization takes care of just that.

Wikipedia defines SEO as a process that affects the visibility of a website in a web search. SEO falls under internet marketing strategy. So basically, the SEO considers the way how the search engines operate, keywords, and terms used by people to search, algorithms that control the search engine behavior and the preference of the general targeted audience.

A basic SEO service provider would help increase the number of visitors to a web page based on high-ranking placements in the search results page of a search engine by using the practice of the search engine optimization.

But is SEO used only for generating hits? The answer to this is, NO! The reason why the companies adopt the SEO process is due to the following:

1. There is an increased opportunity

SEO helps a website to climb up the rank of a search engine. This gives an exposure to the webpage and the product that the webpage is promoting. If the product is clicked with the targeted audience, it would really be a boost for the product. Also, a great approach towards increasing the business.

2. Establishes trust

It is 40{b96076133fe2223c8d05470fe9428b3312879515b4c32f98bade61cbd4879fe1} likely that people would open the first link of Google for any searches that they have processed. So, imagine being the website that comes up on top of the list of other Google searches. It provides a boost of morale as well for the company. If the page is getting more hits, it is likely that people would be more invested in it and a greater feedback can be received for product improvements.

3. Better than regular ads

The regular ads only convert 2 percent out of 1000 visitors into a sale. They have also mentioned that when SEO is applied 4 percent is converted. This is a better return on investment.  Moreover, SEO ensures that you get meaningful clicks and not just stray clicks that don’t materialize in profits for your company. So even if you see a fall in traffic, rest assured that it’s only the useless clicks that have been removed by SEO.

4. Provides an edge

With tools that have been provided online for free, the development of web pages has been made easier. Anyone could pick up a laptop and create a webpage from scratch within a day or even a few hours. This could be looked at from either end of the positive and negative spectrum. Playing the devil’s advocate, the rise of other rival webpages is very imminent and the only way to stay stiff on the ground would be to promote the webpage better than the rivals. The best way for it would be using SEO.  It saves you countless amount of money to invest in SEO rather than plastering your brand everywhere which may even end up having a negative effect.

5. It’s a step in the right direction

Right steps would only guide us through. All the efforts would go in vain if we are not able to promote our creation properly.  Marketing plays a big role. If we are able to get a reach, we can gather mass and reframe the webpage with time. The first thing would be to get a reach. SEO is a good way to get one.  SEO allows you to tailor your reach to the target audience. This means that you can effectively reach more and more people amongst the right population people. It allows you to target people from a certain age group or region who are most likely to buy your product.

The SEO companies in Atlanta and around the globe who provide SEO services help in just that. Around 140,000 websites were launched every day since 2012. This clearly shows how competitive the field is. Software being more accessible to the mass adds a more negative point to the competition. Anyone with a laptop could go live with his/her website from anywhere provided that they have access to the internet.  This huge volume of sites generated necessitates separating the wheat from the chaff.

Categories
Web Hosting

Reseller hosting: the best technical support for your site

The era of technology

At times, with all the innovations and the many changes occurring in our lives, the world of the internet and its uses has diversified a lot more, to the point of being in very tiny areas of our lives without us even noticing it.

The internet as a means of communication as well as a business area has grown a lot, now, we do not simply use the internet to communicate and look for information, it is now a business empire, and those who can manage it better can actually get the best benefits.

Some people have become the best in the field of the internet, even to the point of serving as help to those who have no time to go deeper in it or just know less about the subject. A clear example of this is a reseller hosting.

When there is some need to be in the spotlight and have the best exposure in the World Wide Web, then for a place to enjoy and develop it these resellers turn out to be just the best option.

In the web, it is all about the details

For an enterprise-grade server that can offer great quality, find the best reseller hosting plans there can be, considering the important details. The empowering by the latest SSD drives, as well as the actual enterprise-grade branded hardware with big names in the computer field will be such a great deal.

Also, having free WHMCS license lets no space for mistake. Think al the ease on your side at running and managing your online business. Many are the options for reseller hosting plans, one interesting tip would be to find the one that comes with a free WHMCS license to be used to automate your web hosting business.

Worldwide Reach

Among the many options as there are for web hosting companies, internationally speaking, specifically the ones in the US, the UK and India get to be of high-quality web hosting developers. Figuring this out on time, at the beginning of the process is essential for the sole purpose of keeping a business’ presence in the net. And as in the worldwide rankings of the service, there is, the best reseller hosting in India can easily be noticed.

Most online businesses lose their customers because of a poor web hosting service and with the technology available today that is not an option. In the web hosting processes, there should be some good focus on innovation and customer satisfaction, understanding the client and its interaction with its market is the key. Web hosting consultants would provide the perfect solutions that the clients require to succeed online.

Categories
Technology

Things You Need To Know About Recordable Music Box

Before we discuss anything about a recordable music box let us first learn what exactly it is. Many of you may have heard about it but are not sure what exactly it is. Well, a recordable music box is a small device that can both play music that is loaded in it and also record music. These devices are mainly used in soft toys and other gift items. You must have seen toys making different sounds. Well, it’s the music because that produces the sound. These music boxes are fitted inside a toy and when the button is pressed they start playing different music or sound. You can find these devices in several toys but mainly on toys. Today, here in this particular article we are going to learn a few important things about a recordable music box.

Things to know

These music boxes can also be bought separately. You can order it online if you want and then use it for your own purpose. But before, you make use of the device here are some of the important things that you need to know about it.

  1. These devices can be used in a variety of things which include toys, storybooks, car toys etc. you can say that this is a very important device that is used by the toy industry.
  2. These devices come with pre-installed sounds. However, there is a recordable squeeze box music box which can record music. This basically means that you can customize the music stored according to your own wish. For this very purpose, these devices also come with a USB port as well.
  3. Different music box may have different music playing duration. You should choose the one depending on the duration that you want. It starts at 40 seconds and ranges up to 120 seconds. You can also get longer durations on special orders.
  4. These devices make use of a battery that can last for more than a year. After which you can replace the battery with a new one.
  5. Some of these devices also come with extra added features like lighting. It will play both music and light at the same time.

You can order for a recordable music box from online if you want. These are actually affordable devices that can be sued creatively for a variety of purposes.

Categories
Technology

How to Write a Business Plan to Capture Investors Attention

The majority of people who are just beginning in business or have been doing business for some time are quick to ask why a person or business needs a business plan.  This has a simple answer – you make plans for everything that you do.  This is a tutorial that will help you to see clearly that you care and make it possible to better understand exactly where you are going.  A well-written business plan will open doors to new opportunities.

Impact

The impact that a well-written, comprehensive and easy to understand the start-up business plan should never be overlooked.  A business plan that is simple is what you need as it enables you to grow your business by attracting money from investors.  If you want to make decisions that are sound for your business, you will need a marketing plan that opens for you all the benefits for help that you need to establish as well as develop a useful plan that is always available for use.  With a business plan, you can identify possible weaknesses when you share the plan with people who can help you by pointing out all errors.  If you want shareholders to take you seriously, the best way to do this is in a well-written business plan.

Entrepreneur

Plans for business are also important for your development as an entrepreneur; they are quite beneficial for establishing strategies.  It often is hard to stay on a working strategy unless you have a simple business plan that is there to remind you all this time, so you may always re-visit.  The plan also makes your business objectives clear, priorities will make more sense and your educated guesses will be much better.

When writing a business plan your intention is to make it simple, short and most importantly precise.  You want to make sure that readers and listeners have a complete understanding of the message you are trying to pass so you will be able to easily impress them.  These elements are important components of every valuable business plan.

Executive Summary

Many people who will be reading your business plan are busy and have a short attention span.  To keep their interest, it is important to write a summary of all your business represents.  This includes business strategy, plan, marketing and everything in between structure to them.  You need to also include executive and organizational goals here to help the readers to understand where you are going. 

A good executive summary should contain your mission statement, goals, and the direction you are taking in the future.  It will also help to give a brief explanation on why you are starting the company as well as details of experience in the industry you are in or you are trying to enter.  With all this information, anyone that reads your business plan will quickly understand that you have insight that is deep on what you are planning to venture into and are more confident that investing in you and your business would not be a mistake.  Make sure that small bits of every relevant information in your business plan is mentioned again in the executive summary so you are sure that you covered everything from the beginning.

Company Description

Your company description will give you the opportunity to describe the most important parts of your business in full details.  A description like this makes your business look original and anyone who reads it would not have problems understanding the scope of your business idea and projections.  This is where you need to captivate your audience and gain their attention.

Categories
Software

5 Optimization Software to Clean and Tune up Mac

Macs are pretty good at keeping themselves safe from viruses and malware, but sometimes after you’ve been using your Mac for a long time you can find it a cluttered and bloated mess. There are plenty of choices out there for software that can help you clean up your Mac and make it as good as new. Some of these tools will even increase the performance of your Mac and make it better than before.

  • MacKeeper

MacKeeper is one of the most popular tools available to make sure that your Mac is clean and decluttered. The good thing about MacKeeper is the fact that it has many features other than just cleaning up and decluttering your Mac. It is an all in one tool for making sure your Mac stays healthy and in working order for as long as possible.

MacKeeper works by deleting duplicate files which are much more common than you might think. By removing leftover files from uninstalled software, including widgets and browser extensions. Overall MacKeeper is a safe way to clear up gigabytes of space.

  • CleanMyMac

CleanMyMac is one of the most popular pieces of utility software for Mac on the internet. It’s fairly straightforward to use and in a few clicks you can easily clean up gigabytes of useless space on your Mac. The most interesting thing about CleanMyMac is the fact that not only does it clean up your Mac from excess data. It also comes with six amazing utilities that you can use to optimize and tune up your Mac.

CleanMyMac is one of the most beloved Mac utilities by reviewers. If you look at any CleanMyMac review you’ll see that almost all reviewers equally applaud its usefulness.

  •  IObit MacBooster

IObit MacBooster is an effective tool that focuses more on tuning up your rather than just getting rid of unnecessary files and clutter. The main selling point of IObit MacBooster is how it is an all in one app. IObit MacBooster not only cleans up and tunes your mac it also serves as an anti-virus software as well as being an all in one optimization tool.

  • Stellar SpeedUp Mac

SpeedUp Mac is another piece of software that focuses more on tuning and increasing performance rather than just being a clean-up utility. SpeedUp Mac promises an increase of 25{b96076133fe2223c8d05470fe9428b3312879515b4c32f98bade61cbd4879fe1} in system performance. While this doesn’t always work, SpeedUp Mac does consistently help remove clutter from your system ensuring that it does run noticeably faster after installing.

  • CCleaner Pro

CCleaner is a special app when compared to the rest because it is not just limited to Macs. CCleaner is the most well-known cross-platform optimization App. It works on both Windows and Mac machines. Meaning that if you just recently switched from Microsoft Windows to Mac you’ll find the software more familiar than Mac exclusives.

Keep your Mac clean

Really the most important tip for keeping your Mac uncluttered and fast is to apply good judgment when using your computer, and checking the reviews on any software you decide to use.

Categories
Technology

The Best Strategies to Boost Brand’s Snapchat Engagement

The introduction of Snapchat stories is working wonders as evidenced by a large number of users streaming there every day. It has already overtaken Twitter in popularity after hitting 150 million users every day. As a marketer, you can take advantage of the emerging popularity to leverage your brand. The following are the best strategies you can use to boost your brand’s Snapchat’s engagement.

Develop a strategy and create depth for your story

When brands come to Snapchat, they usually take to the hype and simply download the app before posting random images. However, they lack the right strategy which results in incoherence. To engage your clients more, it is important to think about what you are about to post. Comprehensively research the topic under consideration and create greater meaning when delivering through stories.

Bring aboard the target audience

To increase engagement with clients on Snapchat, consider asking them to participate in the story. Creatively design some components that make the audience feel it has a connection to the final results. This engagement creates a unique attachment that will lever your Digital Marketing and drive a lot of sales. Consider using stop-motion animation that simply requires people to tap the screen and make the contribution. Another option is running a survey and asking the participants to vote through screenshots. The more interactive your content on Snapchat is, the more the views.

Make the entire video about the community

While bringing the audience aboard to participate is enthralling, it is the community that will guarantee even better engagement. Think of telling everybody on Snapchat about the greatness of your audience. This can be in the form of a weekly game that involves the entire community with a unique attachment to the brand. The community becomes enrichment for the brand by outlining what can be done better and owns the results to sustain high sales.

Utilize Snapchat native tools creatively

When your followers come to your page, most of them are searching for creative and engaging content. Users should use native tools to draw on their snaps, add emoji, or use filters such a rewind and speed up to make everything interesting. There are a lot of creative options at the user’s disposal to make the story more interesting and entertaining.

Utilize Snapchat auto advance and hook features

One engagement feature that elevates Snapchat higher than others is the auto advance. When you use the feature, it allows the Snapchat story to move to the next page automatically so that even those who rarely check on your posts can stumble on it and be part of the viewers on that day. However, making such viewers stick will require a hook. In the beginning, consider hooking all the followers to let others appreciate what the story you are giving is all about. With this, they will become eager to know more and follow the other part of the story.

Conclusion

Engaging your target audience in Snapchat gives you the opportunity to learn about their preferences and make it part of the product generation. They own the process and keep growing the community to sustain sales and profitability. Remember that you must be extra creative to come up with niche specific products that draw interest from them.

Categories
Technology

5 Reasons Why Your Ecommerce Sites Still Can’t Sleep on Blogging

Let’s be honest: blogging is totally underrated.

Although making serious money via blogging alone is easier said than done, a well-crafted blog can serve as a spectacular supplement to any given site.

Case in point, the world of ecommerce.

While many merchants are laser-focused on products and social media, the fact remains that a blog can work wonders for underperforming stories in terms of traffic and conversions.

How so? We’re glad you asked! Below are five key reasons why a blog is a must-have for an ecommerce site no matter what you might be selling.

Serious SEO Firepower

Given how competitive the ecommerce space has become, targeting keywords is a no-brainer. Although optimizing product pages and descriptions is a must-do, creating content surrounding your products and categories gives you additional opportunities to attack your most important terms.

Beyond that, blogs create some serious link-building potential in the form of interview and guest posts.

“Reach out to other bloggers about them having you guest blog for them or even having feature your products,” suggests David Zheng of WiseMerchant. Having this sort of relationship with non-competing ecommerce blogs represents a win-win situation that can score you some much-needed exposure.

Build Some Serious Industry Expertise

On a related note, the mere act of having a blog immediately signals that you’re following industry news and are a bigger player in your space. Think of it like this: if your competitors have a blog, you automatically look a bit smaller by comparison. If nothing else, an active blog and trust serves as social proof that you’re a legitimate, thriving business.

You Need a Place Your Promotions

Contests and giveaways are the bread and butter of ecommerce brands looking to score more social followers and build some buzz around their products

However, one of the most common giveaway mistakes is the lack of proper promotion. Your blog is a great place to point potential entries, meanwhile also highlighting rules and requirements to get involved.

Beyond giveaways, blog-specific coupons and codes serve as yet another reason for people to follow your page beyond products.

Showcasing and Curate UGC

User-generated content such as customer photos and testimonials result in at least double the average conversion rate for most ecommerce industries.

If you have customers creating content on your behalf, you should get as much mileage out of it as you possibly can. For example, if you’re curating photos from Instagram via hashtags, you can double-dip those photos as a blog post to serve as a sort of customer showcase.

Expand Your Social Reach

Finally, consider how a strong social following and blog readership go hand in hand. Blog content gives you yet another point of entry to your store beyond blasting products or promos over and over. This allows you to grow both your social and blog audiences at once – another win-win.

Although conventional wisdom might tell you that blogging has gone the way of the dinosaur, the fact remains that regular content production can work wonders for ecommerce brands looking to stay competitive. Considering the benefits above, you have all the reason in the world to hop on the blogging bandwagon ASAP.