The days of where a business or brand had the ability to survive in the market without a website has long gone now. In today’s world, everyone is fully connected, everyone is networking and most importantly, everyone is using the internet. In this highly digital world, we live in, the design of your website is usually one of the main things that will give you an edge over all the other several websites on the internet. You just can wing it these days. You have to put some thought into it.
So, here are 6 things you should remember when designing your website.
1. Who Are You?
For a lot of people as well as brands, their website becomes more often than not their public face on the internet. This means that you should put careful consideration into the message you intend to put forth and then attempt to incorporate that message into the site as much as possible. Are you business-like? Are you family-friendly? What are your core values? These are some of the questions you need to ask yourself before you go on to design the website. For instance, you need to ensure a place like the About Us page has all the necessary details. This is the page you can tell your viewers everything you think they’d like to know.
2. The Purpose of The Website
The user should always be kept in mind before you make any major website design choices. You need to understand yourself why your website exists as well as whom it’s initially for. This you need to know way before you start pondering over content creation as well as the website’s navigation. Are you trying to get new clients, inform and/or drive sales toward a particular product? You have to be really clear on what you’re trying to do with your website.
3. Is It Mobile-Friendly?
Year in and year out mobile devices continue to rapidly climb in popularity. This indicates that more and more people are getting accustomed to searching while they’re on the move. Besides, with the latest algorithm by Google, your site will probably have to be mobile-friendly if you want it to rank well on search engine results. Tulsa web design companies always have this in mind when designing websites.
4. Snoop Around
A good way to get yourself inspired is by looking around and snooping at what your competitors are getting themselves up to. Gather Intel on their websites and even on the websites of your favorite brands. This will inevitably end up giving you a lot of solid ideas.
5. Get Creative
Avoid being afraid of doing something totally different from what all your other competitors may be doing. It’s time to let your creativeness shine. Like we mentioned earlier, your site is your public face on the internet. You might as well have it looking the best and most unique it can be.
6. Be Flexible
An always changing website is literally the definition of a good website. User feedback is what determines the addition of any new content on a good website. Fresh articles on a good website are usually based on the user feedback on that said website.
Hopefully, this article has now given you an idea on the things you need to think about before you go on to designing your website. It doesn’t really have to be that complicated, even though we know it can sometimes feel like a really daunting task. Anyway, that’s why we’re here for you.