Categories
Technology

Know the Types of Existing e-Commerce

In this post, we will define the types of existing e-commerce; first, we will start with those defined by the profile of those involved.

1 – Business to Business (B2B)

In this model, we have companies (Legal Entities) conducting sales processes for other companies. Normally, B2B deals with a higher volume of items on sale and also has a greater concern with delivery. In addition, the company involved needs to have a larger inventory capacity and a well-structured logistics sector. Values and agility in the delivery process should be thought to offer your customers values that go to the eyes. Good examples of this are companies that sell cleaning products, electronic market and office furniture, for example.

2 – Business to Customer (B2C)

It is the best known and most popular model of e-commerce, being carried out between Companies (Legal Entities) and Consumers (Individuals).

One should be concerned with the information and details of the product, extolling the benefits and utilities of the product.

This makes the consumer more likely to buy, than only with trivial information and values.

There is no need for the physical store and stock, and depending on the market for performance, the profit margin is low.

Many physical companies use e-commerce as a secondary tool, offering more convenience to the consumer. If you also want to add e-commerce as a secondary tool for your business, then look for Multi Programming e-commerce services.

3 – Costumer to Costumer (C2C)

Here we have consumers selling to consumers through online platforms.

In such a platform there is the mediation between consumer offers for consumers, being better known as Market Place.

The biggest examples of this are platforms like Free Market and E-bay.

4 – Costumer to Business (C2B)

Undoubtedly it is the most unusual and the most improbable model in the minds of many people because in it we have consumers making offers for companies.

Individuals place their requirements, products or services on a platform and companies pay for it.

A great example and one of the most used are the publishing houses where photographers and designs publish their materials and many entrepreneurs pay for it.

5 – Business to Government (B2G) or Business to Administration (B2A)

Here we have companies conducting transactions for governments and public administration.

In this model, there are some peculiarities, as it depends on rules and laws and it is necessary to go through public bidding processes.

Here we do not have a model just for this but a specific transaction, due to the governmental requirements for such a process.

Categories
SEO

CREATING A KILLER PPC STRATEGY

If you’ve ever had any chance to audit paid search accounts then you must know they lack in one basic component which is a coherent strategy. Without a strong strategy, it is not possible to employ accurate tactics to positive outcomes for PPC advertising accounts.

Let’s have a look at a process for creating a winning strategy that will lead to strong and sustainable results for your paid search program.

WHAT DOES A STRONG STRATEGY MEAN?

Once you have a clear goal, you need to devise a strategy.  Your strategy should be an idea that addresses the goal. It is defined as a plan or policy designed to achieve a major overall aim. Keeping this term in mind you must know how to maintain its essence. First of all, you must skip one thing from your mind that strategy is not a tactic. People who make it sound like a tactic or some step involved in reconstructing a PPC account truly defies it. Eventually, the strategy is beyond that, it is a path to reach your goal.

Below are three steps used for building an effective PPC strategy;

1. ANALYZE THE WHOLE SITUATION

To reach the desired rank requires you to uncover certain challenges that will come across your way. You have to analyze the whole situation and make it work for you. Have a sight on the market trend to take right measures similar to what the competitive landscape looks like and what the goals are for PPC.

2. DEVELOP A POLICY

Based on the situation of the PPC market you have to craft a policy that can work according to the plan you’ve built. When you construct a plan or build a strategy you always write about the do’s and don’ts. Same goes with the PPC marketing policy where it is important to set some rules and then work. All marketing plans have to start somewhere and it certainly isn’t without research and loads of planning.

Developing a PPC policy is important to make it work as a medium before any action plan where it will allow you to work according to the policy and achieve a goal.

3. CREATE AN ACTION PLAN

The most important point that comes on the last step is creating an action plan. A strong action plan is designed and processed by your coordinator’s that requires the managing skills and art to get the appropriate audience.

To build an action plan you must go through all the facts first. Then comes the strategy that you’ve made and follow the policy. The plans are made to maintain the flow that all the work is done accurately on the items that positively affect the performance and help overcome the mishaps.

The strategy is not a tactic whereas people mix this two-term which holds a separate meaning. You must know that the points discussed above are important in running a PPC campaign or using it in your business to reach your goals. So make a wise decision and plan well!

Categories
Software

Style without Actually Cutting or Coloring Your Hair

A lot of us usually stick to a single hairstyle throughout our lives because it is easy to stay trapped into the monotonous routine – We feel it more familiar and convenient. But, do you ever get an urge to give you hair a little change, but don’t want to do anything that can result in a drastic look? Ever happened that you see into the mirror after coming back from your hair stylist and feel less satisfied with your new look? We know thy feeling!

Sometimes it is a great conjecture to give our look a chance and try something new and trendy. What if there was a way that you could test your expected style before going for the look in real.

Well, All Hails to Hair Salon App, things are going towards ease with digital upheaval. These type of apps are one of the easiest ways to give your hair some different look without cutting or coloring them. No matter you want temporary faux-bob, short locks, alluring long hair or an exciting pastel hair dye transformation, barber appointment app comes up with multitude ways you can reinvent your personality without harming your look.

There are some pro tips from the hairdressers’ experts working with Hair Salon App to get an ultimate new hair look without even cutting or coloring them, which include:

Ombre without Hair Color

Want to color your hair but afraid of the change it will bring to your look?

Ombre extensions are a fun way to experience perfect new look without using colors on your hair. You can flaunt your new look without causing any damage to your hair.

Try a Retro Bob

As they say – Retro never goes out of style. Barber Booking App highly encourages to opt an elegant look with perfectly styled retro hair, as they are timeless. To attain a more classic feel in the retro style, try a low bun with a stagy side part. This will help you gauge the look without even damaging your hair.

Pull your Hair into a Faux Bob

Cutting away all your hair into short locks is definitely a risk you can’t take. Don’t take the chance until you are 100{b96076133fe2223c8d05470fe9428b3312879515b4c32f98bade61cbd4879fe1} sure that you will brandish the look. Barber Appointment App throws an ultimate tip to check out the Faux Bob so that you can pursue it for your big occasions. Wrap an elastic quarter way up from the locks of your hair. Twist that hair beneath and pin them and get a bunch of OMG remarks by your new Faux look.

If you want more ideas like that for your hair to get a new look without any damage, we have got you covered. Check our Salon Appointment App right away for more details.

Categories
Data

Everything to know about remote data recovery services

Nowadays, several companies face the loss of data due to natural disasters and other issues which can reduce their growth levels. It is necessary to learn the steps involved in the data restoration process before hiring services from a company. The process of recovering data is not an easy one that needs support from expert teams for handling complex issues. This will help to restore the data with high efficiency for obtaining optimal results. Remote data restoration is an ideal one for companies that are in need of emergency services.

How is the remote data recovery performed?

The remote data restoration is usually done with a modem or internet connection which can help to obtain optimal results. It is similar to a lab that utilizes the latest technologies in the recovery process. Another thing is about the technique is that it gives ways to retrieve valuable data quickly with the most advanced technologies. Data recovery in the UK offers remote services to all sizes of businesses with highly qualified teams which show ways to experience the desired outputs. Moreover, it aims at offering solutions to data loss problems with high accuracy to witness peace of mind.

Overcoming challenges in the remote data recovery

Sometimes, businesses and companies may face challenges in the remote data restoration process that requires excellent support. The data recovery services in the UK make feasible ways for performing remote works without any hassles. In fact, they show methods to fix the problems in the recovery process with highly qualified teams for minimizing complications to a large extent. Companies willing to know more about the services in detail can contact a reputed company for accomplishing goals in a project. In addition, it shows ways to get more ideas about the process in detail that can help to make a better decision.

Knowing the requirements of remote data recovery

A business firm or organization should understand more about the requirement of remote data recovery before hiring services from a company. UK data recovery enables organizations to restore information with special attention for reducing unwanted issues. On the other hand, the prices may vary from one company to another company and customers should evaluate them properly for choosing services at affordable prices. It is a wise one to get quotes from a company for hiring remote data restoration depending on the requirements which pave ways to gain more advantages.

Categories
Application

Your Beginners’ Guide to Web Application Architecture

In this short beginner’s guide to web application architecture, we briefly go through what web application actually is, its main components and the types of web application architecture.

What is web application architecture?

Web application architecture is the structure that contains different interacting features to bring out a great web experience.

In a nutshell, it involves how one types in a URL into the browser, view the feedback displayed on your screen and interacting with the features of the website. All this time, your browser communicates with the server.

A properly built web application architecture:

  • Enables high-level automation
  • Scales down or up easily
  • Displays requested content in an appealing way
  • Provides security features
  • Enables A/B testing system
  • Solves business problems

What constitutes Web Application Architecture?

The Web Application Architecture involves a number of interacting components.

User Experience/User Interface Components

These are what constitute the visual elements of a web page. These are the features which inform how easily navigable and visually appealing a website can get.

The elements in this section are the webpage layout, dashboard, notification elements, statistical representations and other elements as activity tracking features.

Structural Components

Here, there are the web application server and the database server whose duty is to store, protect and grant access to information which is searched on the web.

To create these elements you will need the knowledge of CSS, Python, and Ruby, among other programming languages.

In the development of these components, you could either choose to have one web server and one database, two web servers and one database or even more of web servers and several databases.

One server/One Database:

This is the simplest of web application architectures. The efficiency of this model relies on its server. When the server is strong, the user experience is much more likely to be without glitches.

One database/ Two web servers:

Here, you have an additional back-up server. It happens to be a little more stable than the first model. The only major consideration to be made is to secure the databases.

Several database/Several web servers:

These are the most efficient of the three models. They are also more reliable because they have more capabilities and space to execute complex interactions. This model is a great choice for enterprise web application.

Web application Architecture types

Legacy HTML web app:

This architecture is a good fit for static web pages. It works on the simple principle that a user receives full HTML on request. Both the webpage and overarching business logic react to the full reload of the webpage.

Widget Web App:

This type of web app architecture is more suitable for mobile apps. It comes across as more efficient than the first option in that it allows for reloading of data even without requesting page reload. Here, widgets send AJAX queries and receive chunks of data in HTML and JSON.

Single-page web app architecture:

This type of web application architecture type depends on server requests in JavaScript or HTML as opposed to exchanging data in JSON. The user’s task is simply making a request on the page.

Conclusion

Web application architecture majorly involves the intricate interaction of various components of the web app and the user doing the browsing. The more developed the web servers and the more secure the databases, the better the user experience.

Categories
SEO

Why You Don’t Just Use Tags to Increase Digital Presence

SEO and other digital marketing techniques are very important in the world of entrepreneurship. However, entrepreneurs, who have tried SEO in Sydney will tell you that it’s not as easy as what many people think. It still requires the expertise of professionals in the field.

While there are a lot of marketing techniques, digital marketing is one of the marketing solutions that many businessmen opt for. This is because it’s much more effective and it’s more affordable than the traditional one. But just because it’s more “digital,” doesn’t mean it’s as easy as it sounds.

A lot of people often use numbers of tags and keywords just to increase their digital presence. But it’s not how it actually works all the time. And for that reason, you might want to consult a digital marketing expert first.

You see, Google index is much more complicated unlike what may think. It often changes too. In addition to that, if you commit one wrong move in digital marketing, you could end up finding your page at the bottom of search results. Experts in SEO in Sydney, though, can help.

Hiring an expert like Sydney’s top digital marketing experts can help you understand your market more. In this way, you’ll know how you can approach them using different platforms, particularly using the internet. They also have their own field expertise making it easy for you to use SEO for the construction industry, for the hospitality industry, etc. In this way, you can guarantee that you are able to reach out on the right market.

Experts can also help you make use of different online marketing tools. They can incorporate voice search, for instance, to your website so it can be used to increase your website’s traffic and use other tools that will help your page appear on the first page of search results.

Marketing is already a complicated field, especially if you don’t know much about the ins and outs of it. If you’ll put this in your own hands, you might probably face issues on your digital presence with just an error. If you don’t want such a scenario to happen, considering the help of experts in the field, as the pros in SEO in Sydney, is what you should do. Their services, of course, will require you to spend some dollars. Even so, with their expertise, you can avoid mishaps that could hinder your business from growing. On top of that, they can give you a variety of effective solutions that will surely help your brand.

Categories
SEO

How to select a web designing company?

Web designing encompasses different disciplines used in the development of a website. It involves work such as web structure, user interface, website layout, color, fonts, and creation. All these web designing elements together form a website.

People perceive the meaning of design solely for the visual effect; however, it includes more abstract factors. Listed below are a few essential webs designing factor helpful in making a website by top website design agency in Delhi.

Graphic design:

It involves activity to make the website appealing. Graphic design is the method of visual communication, using typography, logo design, images, and design.

Custom programming:

It involves sourcing code by integrating elements. It is used to create programs that control the behavior of the website. It also makes you backend e-commerce function easily by saving you time by providing customization.

Responsive design:

It means that the website that opens should be smooth and properly fitting in all the platforms whether it is a cell phone, tablet or PCs. Not just a mobile-friendly site, however your top website design agency in Delhi must be able to launch your website with responsive capabilities.

On-site SEO:

This is a kind of service that cannot be separated from web designing. Your website designer should have a clear and proper understanding of the structure and coding factor of the website. It has immensely influenced the visibility of the website on the search engines. It also should have a great impact on the ranking of the website on Google and other search engines.

What to look at any website designing company?

If you want to expand your business in the global market, then it is important to have a business web page. A website provides to the companies ever growing internet needs. With the plethora of web designers and developers in mobile web design agencies in Delhi available today, from freelancers to full-time agencies, it is difficult to select the right fit for your company. This is because choosing a good web designing company is a real serious challenge.

Given below are the tips to choose a professional web designing company:

Look for the reputation of the web designing company

Websites help a company to reach to its consumers and prospects. Your mobile web design agencies in Delhi must be reputed, experienced in the designing field. Such web agencies are reliable and deliver quality. The reputation of a professional website design company can be assessed by the number and quality of its client.

Company services

Designing a web page that is striking in design and relaxed with the functionality required a lot of skills. Look at their websites carefully for HTML, CSS, JavaScript, AJAX, JQuery and many such technologies create a complete website. To assess their skills correctly the preceding work must be seen and evaluated.

Company portfolio

The coolest way to judge and assess the professional website design company is by inspection of its portfolio. Looking at the past work is the best way to judge whether their team would be able to handle task or NOT. Hire web design agencies with clean track records.

Categories
Technology

5 Things You Should Know About Your Iphone

Behind the meek exterior of the iPhone hides several functions and features. Compared to the Android which offers more in configuration and customization the iOS is easy to use. You can find many advanced features hidden below its genteel surface notwithstanding its simple operating system.

Therefore, in the iPhone lies numerous hidden features you may not have even acknowledged their existence. So, the ability to unlock any iPhone hidden features and functions demonstrates the notion of simplicity. Just because a device has low barricades to entry and is available to greenhorns it does not mean that these barriers cannot be cracked.

Below are 5 things you should know about your iPhone:

1. Receiving Notifications Via Camera Flash

When a notification is displayed you can set your iPhone’s flash to light up. Go into settings and tap General and Accessibility to change to this feature. A toggle switches to on and switch the LED flash for Alerts. You can tell the flash not to light up when your phone is on silent mode and you do not want to be disturbed.

2. Teaching Siri to Use Nicknames

Siri can use Apple’s Contacts App to find the people you want to text or call. By adding nicknames to your contacts you can speed up the process. Open up any contact card to input a nickname manually. Siri will ask you which contact a particular nickname belongs. Therefore, all you have to do is to mention the nickname and Siri will find the contact.

3. You Can Zoom What the Camera Sees

Regardless of the kind of situation you are in, the ability to magnify a real image might prove useful. For that reason, you will not have to strain to grasp the details of the image. To use, the Magnifier, open general and choose Accessibility by going to settings. You can then turn the feature on by tapping. Further, the camera screen will react to ambient light levels if you allow auto-brightness.

4. How to Hide Private Photos

If you have sensitive images that you do not want to show to friends or family, you can hide them from view. Select one or more images inside photos by choosing Hide when you tap the Share button. Your hidden images can be accessed through the Albums screen, although they will be invisible via year views, the moments, and collections.

5. Checking Surface Level

You will discover a spirit level tool if you load up the Compass. This is because iOS has an extra built-in app hidden behind the compass. To ensure your DIY is up to score and to also make sure your pictures are hanging correctly use this tool. You can perch your phone on its side or lay it out flat on either landscape or portrait to check if a surface is a level.

Ideally, iPhone is designed from a user’s standpoint. Its usability and functionality depend on how deep the user is willing to manipulate it. Therefore, to get the best out of an iPhone you should explore all the features and functions available.

Categories
Technology

How Communication Technology Affects Human Life

There have been intense debates related to the use of advanced technology, such as communication gadgets and new interaction platforms. Most people believe that new interactive platforms, such as social media, have a negative impact on the social and physical health of an individual. Social media, in particular, is believed to have negatives effects on people’s social skills. As the world of advanced technology takes shape, most people have resorted to the new ways of communicating and interacting using advanced hardware and software. The advent of advanced technology has led to far-reaching changes in the world and has affected almost everyone in one way or another. Almost every person and business organization have moved to new interactive platforms, such as Facebook, MySpace, Twitter, and Google plus among other networks. Interactive and social media networks accord their users numerous privileges that one hardly contemplates the negative side of it. Social experts reckon that too much technology has devastating consequences for society. This paper elucidates the problems caused by communication technology and proposes solutions to combat telecommunication challenges.

Problems

Communication Technology negatively affects people’s health. In current techno-advanced societies, many people spend most of their time on the internet. They do not get involved in any physical exercise. This leads to a variety of diseases, such as obesity and eye problems. In addition, the use of social media and emails to interact and pass messages hinders many people from meeting and associating with one another face to face. This scenario has the potential to kill an individual’s innate communication skills and turn them into a robot-like individual. Personal and face-to-face interactions are critical in people’s lives because they explore people’s natural communication skills.

Young people, on the other hand, are susceptible to social media. Since every person has a Facebook or Twitter account nowadays, chances of meeting and socializing online with strangers are quite visible. For instance, many people engage or create a friendship with strangers online through either Facebook or Twitter. People end up forging close relationships with those they have never met or hardly know. They expose their personal life or information to strangers by default through posting on their walls, timelines, and status updates, forgetting that anyone is able to view and learn their moves through such postings. They usually talk about what they do on a daily basis, put Thumbs Ups on what they like, post questions and allow friends for discussion and update profiles. Through this a dangerous person is able to follow up and accomplish the mission like kidnapping, killing, or hijacking; they can simply chat with the target asking what they are up to, their whereabouts, and so on.

Addiction is another critical issue, as many people spend too much of their time on the internet. They forget the most important part of their life, like studying, for the students, who waste their time for chatting instead of studying, working, playing, having some exercise, and doing other important aspects of human life. The risk of social networking for young children is also another big issue. Most parents are going through the hard times trying to control their children. Most of them are exposed to dangerous sexual behavior, as they usually view videos through YouTube, and can watch pornographic pictures and movies. Some post links to their friends through emails, and Facebook links. These corrupt their minds when they are very young, then they start thinking about how they can also try. They start online hookups, flittering with people, who are older than they are, and, in the end, they even plan to meet and that is how they start engaging into early sex and early marriage.

Another big issue with technology in the sector of communication is bullying at the cyber, many people become cruel to their friends. When they differ, they start sending dangerous or threatening messages to them, through mobile phones, sending emails, or calling directly, exposing them by posting awful things on the walls for everyone to see; by so doing they destroy the person’s privacy and dignity, as everyone will be able to see that. They usually become demoralized and this affects them psychologically in many areas of life, such as school, work, relationships with friends and at home, as well as lowers their self-esteem.

Engaging with dangerous people is another issue that affects human life. Many adults and youth, for instance, talk and share private information with the strangers; thus, influencing one another leading to the wrong beliefs. People like those often find themselves unknowingly being in a cult, just because they relate with friends, who keep converting them, but they do not understand. These kinds of friends usually post bad pictures, give scriptures from the Bible, not through with genuine interests. They want to trap their trust and invite friends to join; by the time they realize, it is already too late.

Culture is another crucial area, which technology has negatively influenced. Patterns of communication and the consequences in the culture are varied, as people interact with others from different cultures and ethnic backgrounds; this affects more the young generation, as they relate with their fellow peers through the various social networks. When different people with varied cultures interact, they influence one another. Most of them tend to follow the most civilized culture in terms of coping skills the lifestyles and the way they behave. Culture, being the way of people’s actions conduct in a given population, influences all areas of life of that society: values, the way of behavior, beliefs, methods of doing things, and habitual skills. With the help of technology, these are transferred to the different people and the new practices are acquired regardless of their negative impact on human life.

The language used in social media is another issue that poses a great risk to users. Language is part of any culture. It is a medium, through which people express themselves. It shows a person’s identity, and people are able to relate to one another through mobile phones, e-mails, chatting, Facebook, Twitter, or MySpace. Through this, people learn and acquire new language skills, which may not be standard enough; this makes them carry the same to class, like the way of writing short text messages, and some people get used to such a style and carry it back to class. Others mix language, they influence one’s language making the young children acquire that mixture of language, thinking it is the right one and forgetting their original language. Too much exposure to social networking results in slow depletion of the original language and cultural values. Many people usually get exposed to the lifestyles of others, and start perceiving their own culture to be primitive and negative; in the end, they start imitating what they really do not know.

It makes students be lazy, as a lot of information is available on the internet. The boosters and education websites make students not to read books; on the contrary, they just prefer to download the information directly from the net and copy-paste or paraphrase it. Some form group discussions on the corresponding Facebook page and welcome participants to give their views and answers to the assignments given. In the end, the students get the information without having to struggle so much; yet, this makes them incompetent in the job market, though they may possess the necessary certificates.

A study shows that the internet encourages laziness, as most people spend their time playing games, surfing the dirty sites, watching and downloading risky information, causing fraud on the net, cyberbullying, interfering with other people’s private life, and promoting immorality.

The TV cables, a channel of communication, also has its negative impacts on the lives of people; the movies and soaps exposed on the TV channels encourage corruption of the mind, culture, and attitudes of people. For example, people watch movies or other TV shows and try to emulate some of the actors. Some get the influence of taking drugs, others become violent, because of constant exposure to the fighting shows; people are easily influenced by what they see. Some channels on TV offer naked people, pornographic movies, pleasure-seeking shows, promiscuity, greediness, hostility, crudeness in the language they use, and the extravagant mode of dressing.

Solutions

To solve the problems associated with communication technology, authorities and industry regulators need to address a number of issues. First, there is a need for a strict curriculum on internet usage. Authorities need to formulate a curriculum that teaches on the ways the students can use the internet, and which sites they are advised to access. There must be a strict way of regulating and filtering content for different groups of people. For instance, the content tailored for old people must not be viewed by minors.

The society has a role to play as well, everybody should be responsible for their own actions, they should know what affects them and what does not affect them on the social networking sites, and they should take the step to avoid such sites. They should also know the important aspects of life and the ways to deal with them in order to achieve their goals, instead of wasting all their time on the internet. Many people need to avoid things that bring health hazards to their life, having known that too much exposure to this digital technology brings about health complications like eyesight problems, brain damage, physical discomfort, and obesity. They should, therefore, spend a little time on the internet and other digital related devices like phones or iPods.

Internet service providers should enforce strict monitoring procedures. They should not expose people to harmful content. There should be limits, such as age limit for the certain sites that may be important to adults and not too young people. There should be education on internet users so that they become aware of conmen, bullying, kidnappers, and other related dangerous activities that go on the net. Many get into the trap not because they were ignorant, but because they were not aware.

There should be some suitable penalties for every offender. There is a need to revisit the policies that govern internet usage. Anyone found going against these rules and regulations must face a severe penalty or be banned from accessing the World Wide Web. This can be useful by introducing the policy of registering and getting passwords to the specific sites so that in case of any dangerous practice, the person can easily be located. Parents should also watch and educate their own children on internet use and make them aware of the consequences of using the internet most of their time. They need to encourage them to do exercises outside the house in order to avoid some health hazards and laziness. Technology is not a thing to avoid and it eventually advances; therefore, the people involved need to adjust to the global community and technology and bring additional benefits to the society of information and communication technology. The media industry should have the goal to add quality shows that expose the world and incorporate other cultures worldwide.

About the author:

Laura Duncan is a specialist in English literature at Orlando University. She is currently working on a variety of topics related to studying the state of sociology. Laura is the leading explorer of US poetry of the 20th century and I am Joaquin summary one of the most important analytical research in her career. She also studies the influence of literature and language on the consciousness of society.

Categories
SEO

Important SEO Trends You Should Look Out for in 2019

It’s very important to learn about the upcoming SEO (Search Engine Optimization) trends and work out an action plan in advance. Let’s have a look at what SEO web development company trends are going to make a difference in 2019.

Mobile-first Indexing:

This means that Google will use the mobile version of your page for indexing and ranking. This, however, does not mean ‘mobile-only,’ there’s still an index with both desktop and mobile versions. Throughout 2018, messages were sent through Search Console to let website owners know when their website was being switched over to mobile-first indexing.

Voice Search:

Making your content voice-search optimized is essential today. With devices like Google Home and Amazon Echo, speaking into your devices is easier than traditional typing and futuristic. This method for online searching is here to stay. The good news is that voice search SEO is completely compatible with traditional SE. It has zero risks in terms of losing your traffic and rankings. In fact, you will have more to gain if you do it right. Fond the keywords for voice search, optimize your site for voice search, increase your site’s domain authority and you’ll have a voice-search optimized site.

Video Optimization:

Adding videos to your content pages can have huge payoffs. They are an increasingly popular information source and a rich source of consumer traffic if used cleverly. It’s a good idea to include videos on your landing pages, articles and top products.

GDPR (General Data Protection Regulation) Compliance:

The aim is to make user data secured and safe. In 2018, the European Union enacted the GDPR which gives the site user more control over their private information that is used by the sites. Your site needs to be GDPR compliant to protect the data security and privacy of your site users. User data like biometric data or identification data gets protected under the GDPR rules.